Social commerce, operated

TikTok Shop and live commerce, operated for U.S.-market brands.

An operating team for brands that want creator-led commerce run as a real channel — not a side project.

Tell us about your brand, product category, and goals. We'll review the scope and recommend the right service path.

AskSoco team meeting brand attendees at an industry expo booth, with the booth backdrop showing creator commerce, live commerce, and TikTok Shop operations.

What we do

Four channels. One operator.

TikTok Shop, creators and affiliates, live commerce, and auction-format campaigns — operated end-to-end so brands run one channel, not four vendors.

TikTok Shop Setup & Operation

Account, catalog, and day-to-day store operation built for U.S.-market brands.

Creator & Affiliate Growth

Creator sourcing, briefing, and program management — content as a sales channel.

Live Commerce

Show planning, hosts, and on-air execution for repeatable live selling.

Auction-Format Campaigns

Campaign design, pacing, inventory flow, and live execution support.

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AskSoco hosts presenting product on camera in a live commerce studio.

Live commerce & auctions

Structured campaigns, not just a camera turned on.

Each live show and each auction is operated as a planned campaign — format, hosts, and pacing.

  • Show planning & format design

    Live and auction structures designed around the product and the audience.

  • Hosts & production

    Host casting, briefing, and production setup so the show feels intentional.

  • Pacing, inventory, offers

    Auction pacing and offer sequencing built to hold attention through the session.

See Live Commerce & Auctions

How we work

A clear process, audit to operation.

  1. Audit & plan

    Assess the channel, build a plan that fits the brand and category.

  2. Setup & onboard

    Store, catalog, creators, and the operational pieces in place before campaigns.

  3. Execute

    Daily store ops, creators, live shows, auctions, and content — one connected channel.

  4. Review & optimize

    Performance reviews, format adjustments, and the next phase of growth.

AskSoco team running a brand onboarding session, reviewing product selection on a presentation screen.

Who we work with

Brands and sellers who treat social commerce as a real channel — not a side experiment.

  • Brands launching or scaling on TikTok Shop

    Operational support to actually run the channel.

  • Sellers ready for live or auction campaigns

    A partner to plan and run the shows.

  • Cross-border brands entering the U.S. market

    U.S.-market execution support overseas brands lack in-house.

  • Product brands needing content + commerce execution

    A team to turn social content into store performance.

Categories we work in Fashion · Beauty · Accessories · Collectibles · Lifestyle · POD

Where you can find us

  • AskSoco Creator Commerce Forum panel — three speakers on stage discussing creator and live commerce.
  • AskSoco booth attendees gathered for a group photo at a creator commerce event.
  • Audience seated under AskSoco-branded umbrellas at an outdoor industry event.
Think we're a fit? Tell us about your brand

Ready to run social commerce as a real channel?

Tell us about your brand and what you're trying to launch or run. We'll review the scope and recommend the right service path.